The internet while a great convenience to its users can at times be a great nuisance for companies. Take piracy for instance: P2P networks sharing music and video files decrease the chances of sales of the related companies
Another way in which the net can be a nuisance for companies is the leakage of company news which it does not want to publicize. For example you are running a company and have planned a marketing campaign for a new product you are about to launch; the strength of your campaign lies in its launch date. If somehow news of this campaign or product is leaked before the launch date and mass-circulated on the internet, your campaign will be majorly adversely affected.
A similar situation is what Apple might be facing right now. It seems that all we internet users have gotten a hold of the images of Apple’s iPad App Store.
Apparently these images were discovered while the staff over at an application tracking and analytics site, App Annie, were “searching for clues” on the device and this “actual feed” was stumbled upon.
These images might have been a leak that will adversely affect Apple’s iPad campaign or a deliberate leak to help the iPad campaign. While that is unclear and currently indeterminable, what is clear is that Apple will be using the HD moniker to denote applications that have either been tweaked in a special iPad version, or have had their resolution upped so they would not just be scaled standard applications.
Furthermore we can also see some applications in these images which are currently not offered for the iPhone or iPod, applications like the $49.99 OmniGraffle.
Whatever the nature of this leak, one thing is for sure: the internet will be seeing a lot more iPad App Store related articles for the time being.